Tinder campaign for a dog shelter
We launched a campaign for animal shelter Indigo that encourages people to adopt abandoned animals and our medium of choice is a dating app Tinder.
Did you know that Cupid’s arrows more often hit people with four-legged friends? Besides from encouraging people to more active life, improving productivity at work and reducing stress, studies have shown that dogs help their owners in love life. A dog next to his owner leaves a better first impression than clothing, and often is responsible for the first “random” chat. After all, the saying that dog is man’s best friend is not accidental.
In collaboration with the Association for the Protection of Animals Indigo, we launched a campaign on Tinder. This famous social network helps users in finding partners, and this time it will help dogs seeking foster parents. Wanting to show users of Tinder that profile pictures with dogs are the best first step in seeking partners and raising awareness of the importance of adopting, members of our crew were photographed with dogs looking for a home and opened profiles on tinder using those photos. We explained to users who contacted them that the dogs are actually the ones seeking for a real relationship, and in return promise to help on the love plan.
Every dog deserves a home in which they will beloved, and in the summer time, during the holiday season, many of them remain without a home. At the same time, many people need a helping hand in life, and forget that this hand can also come in the form of a paw. It would be a shame not to help in making such sincere friendships. All who want to save a life and adopt a snout just waiting for them can rest assured that they are doing the right thing. There is probably no greater appreciation than the one of an adopted dog, nor a truer friend than a dog who loves his owner more than itself.
Association Indigo has no shelter, so they place dogs with aunts and uncles caretakers. If you would like to provide dogs a temporary home and love that they will always remember, you can contact the Association and become a proud caretaker at: www.facebook.com/Indigo.udruga.